My Dream

Electronic
Commerce

Chapter
Three –
Retailing
in
Electronic
Commerce:
Products
and
Services

Learning
Objectives:

1.
Describe
e-tailing
and
its
characteristics.
2.
Define
and
describe
the
primary
business
models
of
electronic
retailing
(“e-
tailing”)
.
3.
Describe
how
online
travel
and
tourism
services
operate
and
their
industry
impact.
4.
Discuss
the
online
employment
market,
including
its
participants,
benefits,
and
limitations.
5.
Describe
online
real
estate
transactions.
6.
Discuss
online
stock
trading
services.
7.
Discuss
cyberbanking
and
online
personal
finance.
8.
Describe
on-demand
delivery
by
e-grocers.
9.
Describe
the
delivery
of
digital
products
and
online
entertainment.
3.1
E-tailing
and
its
Characteristics
E-tailing
is
the
selling
of
retail
goods
on
the
Internet.
Short
for
"electronic
retailing,
"
and
used
in
Internet
discussions
as
early
as
1995,
the
term
seems
an
almost
inevitable
addition
to
e-mail,
e-business,
and
e-commerce.
E-tailing
is
synonymous
with
business-to-consumer
(B2C)
transaction.

E-tailing
has
resulted
in
the
development
of
e-tailware
-software
tools
for
creating
online
catalogs
and
managing
the
business
connected
with
doing
e-
tailing. A
new
trend
is
the
price
comparison
site
that
can
quickly
compare
prices
from a
number
of
different
e-tailers
and
link
you
to
them.

The
following
are
central
characteristics
of
e-tailing:

.
Interactivity
is a
vital
and
fundamental
aspect
of
an
Internet
retail
strategy.
Shoppers
visiting
an
Internet
store
use
hyperlinks
to
narrow
down
their
search
efforts
or
to...