Gap Analysis
Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS
Gap Analysis: Global Communications
University of Phoenix
Gap Analysis: Global Communications
Global Communications has decided to grow the company and to increase profitability by cutting cost. The company possibly made some unethical decisions, used poor problem solving techquies, and lacks organizational communications.
Situation Analysis
Issue and Opportunity Identification
The senior leadership team at Global Communications decided to present a plan to the Board of Directors to realize growth through the introduction of new services to its small business and consumer customers. They also proposed to cut cost to improve profitability by outsourcing some of their technical call centers to India and Ireland. This plan was proposed and approved by the Board of Directors without using a consultant, soliciting input from the employees through the use of surveys or interviews and they did not request input from the union. They also did not communicate their intent to the employees or the union.
Global Communications financial performance has been poor. In the last three years the stock value has decrease by more than 50 percent. The reasons for this decline was stated as competition is very intense and because of high cost. The senior leadership team decided to expand into new markets to decrease the competition and to outsource some of their technical call centers to India and Ireland to cut cost and increase profitability. A consultant should have been hired to help determine if the new markets would help eliminate some of the competition and look for other ways to cut cost that would not require the relocation or elimination of employees.
The shareholders are very disturbed by the loss of value of the company stock. The stock has depreciated over 50 percent in the last 3 years. They expect action to be taken that will restore the value of the stock and increase its value. They...